Project name Willem de Kooning academie
Organisation Hogeschool Rotterdam
City Rotterdam
Country (NL)
Tags haute couture, ready to wear, fashion design, conceptualised collections, physical garments, design, academy, school, students, university, master,
Text Alongside exclusive Ć«haute coutureĆ­, ready-to-wear commercial collections for larger or smaller target groups are nowadays becoming increasingly more important in fashion design. Ready-to-wear commercial collections enable consumer groups to communicate their own identities. In their work, fashion designers apply their creative and critical vision to reflect on current developments in their profession and in society at large.