Results 1 - 14 of 14
Project Persons Year Tags
AR Particle Beam James Alliban 2009 desktop, graphic image recognition, marker logo, animation, single-user, small field of view, reactive to marker position, linear narrative starts with marker recognition, in front of any computer with webcam, Papervision3D, particles
This is my winning entry for the Augmented reality competition on the Papervision3D forum. It was my first dip into FLARToolkit and Papervision. 3D lighting techniques and physics are used here to create an augmented reality in which a beam of light shines out of the pattern. Strange celestial light particles circulate and trail around the beam.
AR Scratching Todd Vanderlin 2009 shape recognition, image recognition, marker, sound and image, single-user, 180 small field of view, reactive to marker position, generative non-linear narrative, used on any desktop computer with webcam, music, vinyl, openframeworks
I was playing around with some AR markers the other day and came up with this idea. taking just a plain old vinyl record and attaching an AR marker to the label you can track the record in 3D space. The next question was, can you scratch the record?
AR Slotmachine (Total Immersion, Nike) 2008 desktop, graphic shape recognition, marker logo's, generative animation, single user, small field of view, reactive to marker position, linear slot machine game, in front of any computer with webcam, ARvertising, slot-machine, game, gamble, nike, prizes
Nike 6.0 utilized an augmented reality slot machine game as a way to distribute prizes to event goers at various extreme sporting events. At the US Open of Surfing, over 10,000 players spun for their chance to win. Over a period of 3 days, people waited in lines that wrapped around the Nike booth to hold their scratcher tickets up to a webcam where a virtual slot machine would pop up and reveal whether or not their card was a winner.
Doritos sweet chilly (Cubocc) 2009 desktop, shape recognition, marker, animation, single-user, flat small field of view, reacts to marker position, linear narrative, any computer with webcam, ARtvertising, packaging
The initiative launched in Brazil to promote Doritos Sweet Chili is a good example of a augmented reality moving in the right direction. The idea is simple: on each package of the snack consumer find and augmented reality symbol, a code that can be activated at www.doritos.com.br, releasing a Doritos Lover, a 3D toy-art-inspired-monster. The Lovers should then be freed and added to their owners profiles at Orkut, the most popular social network in Brasil, as a special app. It is also possible to take pictures, create birth certificates or leave the monsters out for adoption, in case the owner is not very fond of his new "baby". Already 23.000 lovers have been released among the 18.000.000.000.000 possible combinations of Doritos Lovers.
Expression of Joy (Inition, Dare) 2009 desktop, shape recognition, marker, generative animation, single-user, flat small field of view, reacts to marker position, no narrative, any computer with webcam, ARtvertising, car, bmw, customize
BMW initiated an online augmented reality campaign to promote the launch of the BMW Z4. Inition worked with Dare to create a unique interactive online brand experience supporting the TV campaign in which a roadster is steered across a blank canvas with the tires providing paint trails and colourful ‘expressions of joy’. Powered by Inition’s augmented reality technology MagicSymbol, users can now create their own ‘expression of joy’ online. Users can test drive a virtual 3D Z4 and record their paint trails via the webcam and upload videos of their creations to YouTube. The augmented reality application is complemented by content on Facebook and YouTube
Horizon Zero AR Bridge Anita Fontaine, Geoff Lillemon, Aaron Meyers (Champagne Valentine) 2010 desktop, graphic image recognition, marker logo's, generative animation, sound, single-user, small field of view, reactive to marker position, generative, non-linear narrative, in front of any computer with webcam, code1, oscillator, DIY
Part virtual sculpture, part instrument, the piece responds to the theme of bridges by creating a virtual version which is fully responsive to physical movement. Ignis, fatuus, tacnode connects an abstract 3D accordion through using ambient oscillating sound design and enticing graphics for a playful and radical experience.
Its my time Fabrica (Benetton Group) 2010 Desktop, shape recognition, marker, Video, videofeed, single-user, small field of view, reactive to marker position, linear narrative, any desktop, ARvertizement, fashion, casting, competition
IT'S MY TIME is a worldwide search for fresh faces and new styles for Benetton's 2010 campaign. Augmented Reality or AR enhances the printed page by layering a virtual image over real paper and ink.
LearnAR James Alliban 2010 desktop, image recognition, markers, generated stills, single-user, small field of view, reactive to marker position, informational, no narrative, in front of any computer with webcam, informational, learning, school, quiz
LearnAR is a new learning tool that brings investigative, interactive and independent learning to life using Augmented Reality. It is a pack of ten curriculum resources for teachers and students to explore by combining the real world with virtual content using a web cam. The resource pack consists of interactive learning activities across English, maths, science, RE, physical education and languages that bring a wow-factor to the curriculum.
Living Sasquatch (Carmichael Lynch, Jack Link's) 2009 desktop, shape recognition, marker, generative animation, single-user, flat small field of view, reacts to marker position, interactive non-linear narrative, any computer with webcam, ARtvertising, brand
You can choose from 35 different Sasquatch animations and add them to a timeline and record your interaction with the Sasquatch through an intuitive and easy to use drag and drop interface.
MagicBook Mark Billinghurst , Raphael Grasset , Julian Looser , Hartmut Seichter , Andreas Duenser (HITlabNZ) 2008 handheld glaces, shape recognition, marker, animation, multi-user, 360 large field of view, reactive to hand, marker position, linear narrative, on any surface, books, collaboration
The MagicBook explores seamless transition between reality and virtual reality. When users look at the pages of a real book through a hand held display they can see virtual content superimposed over the real pages. When they see an Augmented Reality (AR) scene they like, the user can fly into the scene and experience it as an immersive virutal environment. In addition the book serves as a focus for collaboration. When several users look at the same book page they can see the AR image from their own viewpoint and when one flys into the virtual model, the other users see her as a virtual character in the scene.
Museum AR Kiosk (Total Immersion, Exhibit Engineering) 2008 desktop, graphic image recognition, marker, still, single user, small field of view, reactive to marker position, non-linear, informational, anywhere indoors, anatomy, human body
This augmented reality experience, created in partnership with Exhibit Engineering, puts 3D images of a beating human heart into the welcoming hands of visitors. « In a new gallery filled with cutting-edge exhibits designed to engage and educate visitors about the miracle of the human body, TI's solution delivers an experience that can't help but grab your attention » said Matt Browning, Director of Software Development for Exhibit Engineering.
Psycho52 Geoffrey Alan Rhodes 2009 desktop, shape recognition, markers, video, multi-user, 180 large field of view, reacts to marker position, no narrative, used on any desktop computer with webcam, SnapDragonAR, MaxMsp, ISEA, RIT
The 52 Card Cinema project is an exemplar of the unique architecture of cinematic pieces mapped on to the real world, made possible by AR technology. The medium of the animated image, in its wedding with the real world, loses the privileged linearity of the screen, and gives the opportunity to re-perceive cinema as the juxtaposition of its parts.
Ride my Star (Devilfish, Blacionica, Zerofractal) 2009 desktop, shape recognition, marker, animation, single-user, flat small field of view, reacts to marker position, linear narrative, any computer with webcam, Videoclip, music video
Perretta’s clip is the first one to be directed entirely in 3-D. It creates an interesting and interactive experience for viewers with a webcam, as it allows them to watch the video while "holding" the virtual book with their own hands in front of their computer. The excellence of the graphics and the direction make it an enjoyable experience. Julien Perretta is showing himself to be a pioneer of sorts in the musical domain, as the industry is late in comparison to the evolution of the web. He is part of the group of artists that undeniably outdo the practices of major labels.
Sgraffito in 3D Joachim Rotteveel (AR+RFID LAB) 2008 desktop, graphic image recognition, marker logo's, still, multi-user, small field of view, reactive to marker position, still, in front of any computer with camera, museum, informative, educational, history
rom October 25, 2008 until January 4, 2009 the Museum Boijmans van Beuningen in Rotterdam was exhibiting its wonderful collection of sgraffito objects from the period 1450-1550. Sgraffito is an ancient decorative technique in which patterns are scratched into the wet clay. The Dutch plates, bowls and cooking pots are part of the Van Beuningen-De Vriese collection. The artist Joachim Rotteveel has made this archaeological collection accessible in a spectacular way using 3D reconstruction techniques from the worlds of medicine and industry, including AR application provided by the AR+RFID Lab.